LIBRARY CATALOGUE

International marketing strategy : (Record no. 709)

MARC details
000 -LEADER
fixed length control field 01087cam a2200301 a 4500
001 - CONTROL NUMBER
control field 2068883
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250823191557.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 940524s1994 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 94020949
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415089840
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0415089859 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416.P49 1994
Item number .P49 1994
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/48
Edition information 20
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Phillips, Chris,
Dates associated with a name 1941-
245 10 - TITLE STATEMENT
Title International marketing strategy :
Remainder of title analysis, development, and implementation /
Statement of responsibility, etc. Chris Phillips, Isobel Doole, and Robin Lowe.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- New York :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 1994.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 508 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
General subdivision Management
-- Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Doole, Isobel.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Lowe, Robin,
Dates associated with a name 1945-
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     2nd Floor Main Library 2nd Floor Main Library 06/15/2025   HF1416.P49 1994 102979 06/15/2025 06/15/2025 Books